Future of AI-Powered Experimentation & Personalization Virtual Summit - US Edition Date - 17th November 2026
Time - 1000 HRS ET

Digital teams are moving beyond traditional A/B testing as customer expectations become more personalized and product teams need to learn faster. AI is changing how organizations identify opportunities, build test variations, analyze results, and personalize experiences across websites, applications, and digital products. Modern experimentation platforms are increasingly bringing AI-assisted test creation, behavioral targeting, advanced statistics, feature experimentation, and personalization into one workflow. Prompt-based experimentation can allow teams to turn ideas into live test variations faster, while advanced targeting and analysis help teams understand what works for different audiences.

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About The Event

Turning Experimentation Into a Continuous Growth Engine

The next generation of digital optimization is focused on creating a continuous loop of experimentation, learning, and personalization. Teams can use behavioral signals and experiment results to identify friction, test new ideas, validate product changes, and deliver experiences that are more relevant to different customer segments.

This summit explores how organizations are:


  • Using AI to identify and prioritize high-value experiment opportunities
  • Building website experiments through natural-language prompts
  • Creating personalized experiences based on customer behavior
  • Applying predictive targeting to identify high-intent audiences
  • Testing product features before wider deployment
  • Running experiments across web, backend, and mobile environments
  • Using advanced statistics to improve experiment reliability
  • Automating experiment analysis and turning results into insights
  • Connecting marketing, product, and engineering experimentation
  • Creating continuous optimization programs across the customer journey

AI-powered experimentation is increasingly supporting the full testing workflow, from identifying opportunities and generating variations to launching, analyzing, and optimizing experiments. Feature experimentation also allows product teams to test new functionality and manage controlled rollouts.

Why Attend?

Gain actionable strategies and insights to implement automated, consistent infrastructure, streamline operations, and accelerate release velocity while maintaining compliance and operational control.

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Digital Sessions

Live expert-led sessions packed with actionable takeaways.

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Digital Panel Discussions

Insightful discussions with industry leaders and innovators.

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Digital Network

Connect and collaborate with professionals worldwide.

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Virtual One-to-One Meetings

Focused meetings to build partnerships and close deals.

Highlights

06+

Knowledge Sessions

Experience dynamic web panel discussions, live fireside chats, and interactive digital presentations that offer in-depth insights.

10+

Industry Leaders

Connect virtually with top decision-makers, thought leaders, and solution providers exploring the latest advancements and trends in Artificial Intelligence.

300+

Attendees

Join a distinguished group of senior executives and industry professionals for meaningful knowledge exchange and collaboration.

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Our

Discussion Points

  • Moving from traditional A/B testing toward AI-powered experimentation
  • Using AI to generate and prioritize experiment ideas
  • Creating personalized experiences from real-time behavioral signals
  • Identifying high-intent audiences through predictive targeting
  • Testing product features before full deployment
  • Increasing experimentation velocity across teams
  • Using advanced statistics to improve decision confidence
  • Turning experiment results into actionable customer insights
  • Connecting experimentation across marketing and product teams
  • Building a continuous optimization culture across the enterprise

Key Focus Areas:

  • AI-powered experimentation
  • Digital personalization
  • A/B and multivariate testing
  • Predictive targeting
  • Behavioral segmentation
  • Feature experimentation
  • Conversion optimization
  • Customer experience optimization
  • Experiment analytics
  • Product-led growth
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Topics We Cover

AI-assisted A/B testing
Prompt-based experimentation
Predictive personalization
Behavioral targeting and segmentation
Feature flags and feature experimentation
Multivariate testing
Experiment design and statistical analysis
Real-time personalization
Customer journey optimization
AI-driven experiment insights

Industries

Financial Services & Banking
Retail & E-commerce
SaaS & Technology
Healthcare & Life Sciences
Telecommunications
Travel & Hospitality
Media & Entertainment
Automotive & Mobility
Consumer Goods
Education
Insurance
Professional Services
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WHO SHOULD ATTEND?

JOB TITLES

CXOs, VPs, Directors, Heads & Specialists in -

  • Digital Marketing
  • Product Management
  • Growth & Conversion Optimization
  • Customer Experience
  • User Experience & Design
  • E-commerce
  • Marketing Technology
  • Data & Analytics
  • Digital Product
  • Personalization
  • Revenue & Growth
  • Digital Transformation

Our Speakers

The summit brings together senior marketing, product, growth, UX, analytics, experimentation, and digital transformation leaders. Speakers will share practical perspectives on AI-assisted experimentation, predictive personalization, behavioral targeting, feature testing, experiment analytics, and continuous digital optimization. Modern experimentation platforms are increasingly combining AI-assisted test creation, advanced statistical analysis, feature experimentation, targeting, and personalization to help teams move from individual tests toward continuous experience optimization.

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Past Event Highlights

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Our Testimonials

Thank you for the great session. Reimagining Customer Experiences with Proactive Customer Care

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Karen Mascarenhas Manager, Demand Generation - Uniphore

It was a pleasure working with you on this webinar. Future of AIOP’s for Businesses

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Jennifer Mavaseh Director of Business Development -Nastel Technologies, Inc.

Thank you so much for all ur support for the event. Future of Expense Management for Businesses

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Elise Dumolin Field Marketing Manager -DACH -Nintex

Thank you again for your assistance with hosting the event and I turned in for a brief period and was very happy with how smoothly things were running.. Future of Digital Process Automation for Businesses

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Cameron Regional Marketing Specialist, APAC - Akeneo

Faq

frequently asked questions

This event is designed for industry professionals, decision-makers, technology leaders, innovators, and solution providers who want to explore the latest trends, strategies, and real-world insights related to the summit topic.

Yes, this is a paid event. Once registered, you’ll receive full access to the live sessions, networking opportunities, and post-event resources depending on your ticket type.

After completing your registration, you will receive a confirmation email along with the event access link and instructions. You can join from any device with a stable internet connection.

Yes, attendees will receive access to the on-demand event recordings after the summit, allowing you to revisit important discussions and insights.

Absolutely. The summit includes interactive sessions, live Q&A with speakers, and virtual networking spaces to connect with industry peers and experts.

If you are interested in speaking or sponsoring, please reach out to us through our contact page or send an inquiry to our team. We will get back to you with available opportunities and partnership benefits.

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